I started exploring social media when I was just 14, experimenting, learning, and figuring out what makes content truly connect with people. That curiosity turned into a career when I landed my first role as a social media manager for a local agency in Arizona. It was there that I sharpened my skills, creating content that not only looked good but also built real, engaged communities.

Now, I get to combine my passion for pickleball with my expertise in digital strategy. I work with professional athletes to enhance their online presence, helping them grow their brands and connect with fans in meaningful ways. I know firsthand how powerful social media can be in shaping an athlete’s career, and I love finding creative ways to make that impact even stronger.

I’m always looking for new ways to innovate in this fast-moving space, whether it’s through fresh content ideas, smarter engagement strategies, or just thinking outside the box. At the end of the day, I love what I do, helping athletes and businesses stand out while staying true to what makes them unique.